How the Curriculum Mapping Readout Supports Enablement Strategy
The document from Ingenuiti outlines the creation of a structured learning solution that directly aligns with the Enablement Strategy Development (Scope 1) goals outlined in the International Motors RFP.
1. Strategic Alignment & Objectives
The curriculum mapping process began by defining the challenge (inconsistent, in-person training) and clearly establishing program objectives.
- Safety and Competency: Safely and effectively use the device.
- Mindset & Adoption: Accept the differences between previous therapy and the new automated device, which requires changes in behavior and mindset.
- Long-Term Goal: Advocate for the device’s use after 6 months.
These objectives align with the RFP’s goal of developing an enablement strategy to drive consistent, repeatable performance and accelerate sales teams’ readiness and productivity.
2. Comprehensive Roadmap Development
The core outputs of the document are the Program Outline and Program Timeline, which serve as a detailed learning and content roadmap. This directly addresses the RFP requirement for an enablement strategy that includes a prioritized roadmap spanning tools, content, and training.
The roadmap includes:
- LMS Modules: “myPump Expectations” and “Introduction to Device Training” are delivered in Week 1 via eLearning modules and animations.
- In-Person Training: “Hands-on Training” is scheduled for Week 2
- Reinforcement: Follow-up activities, reference guides, and motivational pieces are scheduled in the following weeks, demonstrating a sustained reinforcement plan
3. Addressing Adoption Barriers and Stakeholder Input
The RFP requires recommendations for overcoming adoption barriers and the development of an activation plan, based on stakeholder interviews.
- Customization by Persona: The document identifies a key challenge as creating learning relevant to multiple learner profiles (kids, teens, adults, elderly adults). The solution is to develop characters and use storytelling to create a custom learning experience. This planning step mirrors the need to customize enablement for the dealer and field sales levels to overcome adoption issues.
- SME Collaboration: The solution explicitly states that Ingenuiti worked closely with subject matter experts to lay out the curriculum map, which is equivalent to the stakeholder interviews (Product managers, GTM team) required in the RFP’s strategy phase.